Balancing new and old strategies
Insurance companies have been making good progress in the transformation to become 21st century digital enterprises, with many new and differentiated products and services created to meet the changing demands of the industry’s clientele.
But customers today are savvier than before, making customer experience a vital underlying contributor to success. In other words, companies must pay more attention to the user experience going forward. In addition, balancing these industry innovations with the solutions required to remain competitive is often more challenging than it seems.
Embracing the technological shift
In this report, we shed light on the different ways industry leaders are approaching this marriage of traditional and modern solutions, the new strategies required to propel companies forward, and the amount of investment into new technologies needed to help shift insurers towards a “predict and prevent” model.